New Fragrances: McQueen Parfum by Alexander McQueen

by: Elena Knezhevich

Maartje Verhoef for McQueen Parfum by Paolo Roversi (in the forest of Fontainebleau)

Alexander McQueen has teased us with some allusions about the new fragrance for already quite a while: they have been sharing information about ingredients on their website and even counting days till its launch. Now we can finally speak about this mysterious McQueen Parfum which is available on the official website for purchase.

According to the perfume creators, "McQueen Parfum is for the woman who blooms in the dark." The composition is built around three seductive night blooming flowers: Jasmine Sambac, Tuberose and Ylang Ylang.

"Sambac Jasmine is the essence of power and romance. The flower opens under the moon, exuding a sweet and complex aroma until the morning. Tuberose is the warm, intoxicating heart of seduction. A rare and deep extract, it is both regal and forbidden. Ylang Ylang is the mysterious scent of a perfect morning. Most fragrant at first light, its exotic, yellow flowers are potent with a sense of renewal and transformation. "

Additional notes in the top feature clove, pink and black pepper, as well as vetiver in the background.

The perfume presentation is beautiful indeed:

McQueen Parfum teaser:

Personally, I feel there is a lack of powerful, feminine fragrances from known designers on the market. I salute the launch of a potentially beautiful, white floral!

McQueen Parfum 50ml is offered for $395 (with complimentary standard delivery) on the official website. You can also find it in Harrods for 350 Euros, or in one of PG Prestige Beauty flagships in London, Paris or Monaco. This summer a low-priced Eau de Parfum will appear in a wider distribution.

Source: alexandermcqueen.com