After three feminine fragrances, Only For Her, Goldy and Broderie and two fragrances for men presented last year, Only for Him and Le Paradis de L`Homme, HAYARI PARIS launches a new trilogy dedicated to roses. The name of the collection is An Exceptional Rose Collection and it will include three fragrances, Rose Chic, Amour Elegant and FeHom which can be expected on the market in May 2015. Quite symbolic, according to Hugues Alard, May rose was used to decorate the composition of Rose Chic fragrance and therefore May is the perfect time for promotion of the new fragrances.
"Roses are a symbol of love, for women and for men, and are flowers that have described beauty for centuries." With an aim to emphasize irresistible aromas of May rose (Centifolia rose), Nabil Hayari and Hugues Alard promote the new collection which is based on top quality May rose, providing a modern twist and unique character to rose oil. The first idea for the new collection came from a walk in a rose garden in Paris (Rose Garden of Bagatelle, Paris) where Marie Antoinette spent hours enjoying the roses. Nowadays, the garden is a true Parisian paradise, providing its visitors the pleasure of enjoying many types of delicate roses. Another inspiring feature of this rose garden, one of the oldest in France, can be found in our fragrances as with HAYARI Couture: Celebrity names are forever associated with roses and what could be more exciting than to smell and to contemplate the Maria Callas Rose, the Audrey Hepburn Rose or the Marilyn Monroe Rose. Three unisex scents were created from top quality raw ingredients, and they celebrate the luxury, sensuality and beauty of the queen among flowers—rose!
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Fragrance ROSE CHIC excites us with lush flowers and the feeling of celebration,AMOUR ELEGANT is just like a love potion, while FEHOM belongs to imaginative perfume fans, ambitious cosmopolites.
ROSE CHIC
Blooming and festive, yet always true to the heart
"From its first notes, a citrus kick of mandarin will captivates your senses. At the heart lies the most sought out and pure distilled absolute of Rose de Mai. Lastly the appearance of a precious wood scent reveals a whiff of amber, white musc and a sandalwood scent.
"Full of whims and dreams, this green floral and fresh rose scent will have you smelling like a heavenly fresh cut bouquet. Filled with bonheur and festivity, this fragrance will transport you to the magical blooming gardens in Grasse. The wonderful hint of fruity notes combined with distilled rose absolute and crystal amber notes will fly you to paradise garden. Bright colors with a soft filter illuminate the purity found in magnolias and muguet. Created to harvest your inner garden with a plethora of vitality. Perfect for the classy and oh so very chic summer days in Paris.
"For more than 300 years, Grasse has been the world’s perfume capital. Our 'nose' expert in Grasse, Sidonie Lancesseur from Robertet has hand selected real Rose de Mai crop to offer us this harmonious floral fragrance made from pure rose absolute. Rose de Mai is grown in this unique and exclusive property and it remains the finest and most cherished rose in the world. HAYARI is proud to present this indulging rose elixir along with the finest of natural components. Created for the classy and oh so very chic, man or woman."
"Full of whims and dreams, this green floral and fresh rose scent will have you smelling like a heavenly fresh cut bouquet. Filled with bonheur and festivity, this fragrance will transport you to the magical blooming gardens in Grasse. The wonderful hint of fruity notes combined with distilled rose absolute and crystal amber notes will fly you to paradise garden. Bright colors with a soft filter illuminate the purity found in magnolias and muguet. Created to harvest your inner garden with a plethora of vitality. Perfect for the classy and oh so very chic summer days in Paris.
"For more than 300 years, Grasse has been the world’s perfume capital. Our 'nose' expert in Grasse, Sidonie Lancesseur from Robertet has hand selected real Rose de Mai crop to offer us this harmonious floral fragrance made from pure rose absolute. Rose de Mai is grown in this unique and exclusive property and it remains the finest and most cherished rose in the world. HAYARI is proud to present this indulging rose elixir along with the finest of natural components. Created for the classy and oh so very chic, man or woman."
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mandarin, freesia, bucchu
Grasse rose absolute, magnolia, lily of the valley sandalwood, white musk, crystal amber |
AMOUR ELEGANT
Blooming and festive, yet always true to the heart
Surrender to the seducing enchantments of this love potion.
"Become obsessed with this unique floral spicy scent. Like a heart-touching love poem, said in prose under a rosy sunset, Amour Elegant will seduce you and enchant you. Features chypre accords entwined with pure Rose absolute. Tangy and upbeat top citrus notes from the bergamot are sharp and daring, made for the vibrant and charismatic lover. Then, a delicate breeze of floral nuances from roses and jasmines blend together with a touch of spicy clove at the heart, before ending with a bed of soothing patchouli and leather aroma. HAYARI celebrates with this essence the grace of a lifetime promise and their lavishing passion to everyday creations.
"Love is in the air, it is everywhere … Amour Elegant sings a modern ode to the city of love atop the Pont Neuf of Paris. HAYARI commemorated the mysterious loving bridge and the thousands of glamorous locking relationships. A place where true genuine hearts bridge together, and is reminiscent to striking true love that transcends time. A wild, passionate and enduring romance that is never to be forgotten.
"Love is in the air, it is everywhere … Amour Elegant sings a modern ode to the city of love atop the Pont Neuf of Paris. HAYARI commemorated the mysterious loving bridge and the thousands of glamorous locking relationships. A place where true genuine hearts bridge together, and is reminiscent to striking true love that transcends time. A wild, passionate and enduring romance that is never to be forgotten.
"HAYARI’s Amour Elegant is the culmination of love that cocoons a couple in layers of tender rose petals. Floral and spicy, Amour Elegant will cast a spell on you and your lover."
AMOUR ELEGANT
bergamot, chamomile, pink pepper Grasse rose absolute, Indian jasmine, cloves leather, patchouli, oak moss |
FEHOM
Essence created for the witty, ambitious and cosmopolitan
"Gourmand, sensual and celestial envelops this sweet and provocative aroma. The fragrance offers powdery and soothing floral notes with an amplified oriental and light wood touch. Rare rose absolute in the heart notes with a touch of freesia and sandalwood. This unisex perfume is heavenly delightful, having fresh cardamom mixed with a nudge of spice and benzoin.
"Perfect for the bold, strong spirited and prepared individual ready to build their life’s masterpiece. This fine and delicate rose perfume makes reference to the new contemporary royalties known for their good luck and impressive ways of having opportunities almost fall in their laps. This world traveler is famous for their savvy skills, luminous elegance and impressive aura. HAYARI’s luxurious stance, mark a reassuring scent and draws to the expensive taste of modern day living.
"When rose absolute from Grasse is fused with gold bright amber, magic happens. The amber notes allure to the power in clear thinking as well as the realization of ambitious projects. Amber represents confidence and embracement to everyday life changes. Healing, shielding and protection are also reputed to the nature of this precious stone. A soft powdery and strong wood scent embodies at the same time the duality of a ying‐yang. The duality in FE-HOM makes reference in French to women and men as well as the adaptation of changing tastes."
"Perfect for the bold, strong spirited and prepared individual ready to build their life’s masterpiece. This fine and delicate rose perfume makes reference to the new contemporary royalties known for their good luck and impressive ways of having opportunities almost fall in their laps. This world traveler is famous for their savvy skills, luminous elegance and impressive aura. HAYARI’s luxurious stance, mark a reassuring scent and draws to the expensive taste of modern day living.
"When rose absolute from Grasse is fused with gold bright amber, magic happens. The amber notes allure to the power in clear thinking as well as the realization of ambitious projects. Amber represents confidence and embracement to everyday life changes. Healing, shielding and protection are also reputed to the nature of this precious stone. A soft powdery and strong wood scent embodies at the same time the duality of a ying‐yang. The duality in FE-HOM makes reference in French to women and men as well as the adaptation of changing tastes."
FEHOM
cardamom, juniper berries, bergamot Grasse rose absolute, sandalwood, freesia benzoin, amber, vanilla |
Fragrances of the new collection will be presented exclusively at the perfume art show in Milan—Esxence 2015, and are available in specially designed flacons signed by Sylvie de France. As announced by Nabil and Hugues, the fragrances will be available as 100 ml Eau de Parfum (vol.15%) priced at 145€/$220.
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