OS MELHORES DO ANO (2017)

CONTINUAM ABERTAS AS VOTAÇÕES PARA ESCOLHER OS MELHORES DO ANO PELO E.S.P FASHION BLOG BRASIL. QUE TAL PARTICIPAR? MANDE POR E-MAIL OU VOTE NAS CATEGORIAS DISPONÍVEIS NO BLOG. AS NOVAS CATEGORIAS SÃO:

MELHOR FLANKER MASCULINO LANÇADO EM 2017
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CASA (GRIFE) DESTAQUE EM PERFUMARIA 2017
FRAGRÂNCIA INOVAÇÃO 2017
FRAGRÂNCIA CHICLETE EM 2017


MELHOR FLANKER MASCULINO LANÇADO EM 2017

MELHOR FLANKER FEMININO LANÇADO EM 2017

MELHOR FRAGRÂNCIA DE NICHO LANÇADA EM 2017

CASA (GRIFE) DESTAQUE EM PERFUMARIA 2017

FRAGRÂNCIA INOVAÇÃO 2017

FRAGRÂNCIA CHICLETE EM 2017 ( A MAIS SENTIDA NAS PESSOAS)

Perfumista destaque em 2017

MELHOR FRAGRÂNCIA COMPARTILHA 2017

PERFUME FEMININO DESTAQUE EM 2017

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MELHOR FRAGRÂNCIA FEMININA LANÇADA EM 2017

Melhor fragrância de celebridades 2017

MELHOR PERFUME MASCULINO DE 2017

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quarta-feira, 13 de janeiro de 2016

Breaking News: Coty Prestige Acquires Escada, Gucci, Boss & More!

by: Dr. Marlen Elliot Harrison

On January 12th, 2016, Coty Inc confirmed that it will acquire ten fragrance licenses from the Procter & Gamble group pending regulatory approval and transaction completion, reports Businesswire.com. Established in France in 1904, Coty is a global leader in the fragrance industry with such brands as Calvin Klein, Davidoff and Marc Jacobs.
Coty intiially garnered fame for groundbreaking fragrances such as Chypre, L'Aimant, Muguet des Bois, L'Origan, and Emeraude, now widely considered as forerunners to similar masterpieces of the time. The beauty company was one of the first to market perfume to mass audiences in bottles that allowed fragrance to be affordable and accessible. The strategy was a huge success, and Coty helped make perfume the international mass-market product it eventually became. Today, Coty's brands are found in over 130 countries worldwide as part of its Prestige division and they also continue to produce affordable classics such as Aspen, Gravity, Exclamation and Stetson.
The ten licenses acquired by Coty in this agreement are Hugo Boss, Gucci, Lacoste, Bruno Banani, Escada, Mexx, James Bond, Gabriela Sabatini, Stella McCartney, and Alexander McQueen.
Coty has been praised for its range of innovative products, consistent creativity in aroma and packaging, and compositions developed by top perfumers; they have also been criticized by many modern fragrance lovers for creating products that suffer from poor longevity. The latter may be due to recent restrictions on certain perfumery materials.
We'll keep you updated on this exciting acquisition by Coty.

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