Elements Showcase New York: September 17-19

by: Jodi Battershell

Elements Showcase returns this week, in collaboration with the Capsule Trade Show, to introduce an expanded fragrance, beauty, home scent and grooming show.

Elements is the definitive marketplace for established and emerging visionaries in the world of beauty and fragrance, presenting premium brands in a dynamic and curated format that showcases labels in fine fragrance, apothecary, beauty, home ambiance, skincare, cosmetics and men’s grooming.

Capsule is a global fashion and lifestyle trade event specializing in the high-end, progressive contemporary market. With a women's show held in New York in September, and a Men's show held in Las Vegas in February, Capsule showcases today’s best high-end, progressive labels and directional, independent designers via a fresh approach to the fashion tradeshow.

The collaboration of Elements and Capsule reflects a growing transition towards lifestyle retailing which is taking place in both the fragrance and fashion industries.

"When we founded Elements in 2011, our goal was to reimagine what a trade show could be—to develop a marketplace that focused on quality, to assemble world-class brands and labels in an edited event that focused on the visitor experience and would enable buyers and the media to interact with designers in a fresh and imaginative new way," said Elements co-founders Jeff Lawson and Frederick Bouchardy. "This collaboration with Capsule enables us to extend our reach and mission. Our upcoming shows will continue to focus on showcasing an unparalleled setting, with an enhanced perspective and audience to match."

Elements will also be part of the Men's Capsule show in Las Vegas in February and Fragrantica will share details of the event closer to that date.

For the Women's show this week, the following fragrance and beauty exhibitors will showcase their lines:

1st Femme Fragrance
Armour Beauty
Balbec Beauty
Berdoues
Biography Scents of Self by Sarah Horowitz
Blessings
Culti Milano
David Jourquin
Etre’
F. Miller Skincare
Fictions
Floris
Frassaï
Frazer Parfum
Il Profvmo
Immunocologie
Jovoy
Kindred
Kjaer Weis
Lalique Voyager de Parfumeur
Liftlab Skin Regeneration
Lumira
Madame La La
Mine Luxury Nail Lacquer
Nomaterra Fragrances
Skin Health
Sophie Blake
Sospiro-Kemi
Svelta Skincare
Thymes
Villa of the Mysteries
Xerjoff

Elements at Capsule will take place September 17-19, 2015, at Pier 94 (55th St. and West Side Highway) in Manhattan.  The event is open 9:30 AM to 6:30 PM on on Sept. 17 and 18, and 9:30 AM to 5:30 PM on September 19.  Fragrantica will share news and images from the event throughout the week.

Learn more at the official websites of Elements Showcase and Capsule.