Framboise Noire From Shay & Blue

by: Elena Knezhevich

British perfume brand Shay & Blue has announced the launch of their latest edition,Framboise Noire, which is scheduled for September 2015. With this release the brand is now exploiting a very trendy current in modern perfumery - "fruity or fruity-floral fragrances for adults". This is the first Shay & Blue's fragrance with a French name. "Noire" here is, of course, more than just the color of a rare sort of raspberry, it is a genre; a special, dark, mysterious and dangerous mood of a fragrance.

"Plumb the depths of black raspberry and forest berries. With a heart of black woods. Step into the dark. The blackness of night. Succumb to the thrill of Framboise Noire."

SNIFFING NOTES:
Framboise Noire, dark red berries with a deep undertone of black woods.
 

TOP NOTES:
Rare black raspberry with mixed forest berries for a hit of red fruit.

HEART NOTES:
A touch of chic iris pallida and white oud to seduce and enchant.

BASE NOTES:
Musk and black woods underpin the composition for a darkly noir finish.

The fragrance is the result of a colaboration between the brand's founder Dom De Vetta and perfumer Julie Massé.

Framboise Noire is offered in Eau de Parfum strength and available in two sizes: 100ml and a portable 30ml. The prices are £55 (85 USD) and £30 (45 USD), respectively.